Blonded Brightening Shampoo

Blonde illumination done to perfection: Neutralize unwanted yellow tones with a highly buildable, antioxidant-rich, pigmented toning formula. Deposits pigments evenly for seamless toning results. Gently cleanses, moisturizes, and helps repair color-treated hair as it nourishes and helps protect against future yellowing.

BLEU, a couture collection from R+Co. Formulated with our proprietary Bleu Molecule Complex, micro-encapsulated sugar molecules gradually deliver active ingredients to weightlessly repair and strengthen all hair types and textures from the inside out.

R+Co Bleu formulas are color-safe, heat and UV protective, vegan, gluten-free, cruelty-free, and free of parabens, sulfates, mineral oil and petrolatum. Bottles, tubes and cartons are made of 100% recycled materials.

FEATURES + BENEFITS

• Provides buildable toning by counteracting oxidation and unwanted yellow tones.
• Gentle and rich formulas clean and repair chemically treated hair.
• Provides hydration.
• Increases hair elasticity.
• Safe for colored and chemically treated hair.
• Delivers moisture to dry highlight colored hair.

HOW TO USE
Massage into wet hair. Rinse.

INGREDIENTS

• Lilac Flower Stem Cells add shine and repair damaged, lightened hair from the inside out. Unique nutrients enrich and revitalize chemically treated hair.
• Violet Flower-derived pigment delivers toning while the antioxidants protect hair from damaging free radicals.
• Vitamin B & E nourish and protect hair from the environment and provide hydration and smoothing benefits.
• Shea butter provides hydration for dry hair and helps repair with the high content of rich fatty acids.
• Keramatch Vegan Keratin repairs chemically treated hair by matching and strengthening the hair’s naturally found keratin in the cortex.
• Bleu Molecule Complex for strength and shine.