Ultimate Shampoo
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Description
A rich cream shampoo with a lightweight foaming formula that gently and effectively cleanses hair with a luxurious lather. Formulated with our Metal Purifier technology, this shampoo detoxifies and rebuilds heat- and bleach-damaged hair inside and out, leaving it looking healthy, shiny and smooth.
Haircare Benefits
Formulated with Metal Purifier technology to purify and detox hair from metals
Gently prepares hair for further repair treatment and care routine
Formulation Highlights
Patented technology* with AHA and Omega-9 to strengthen and rebuild the hair inside and out
Lightweight cream formula for luxurious foaming—lavish texture and luxurious scent
For all hair types and textures: medium, oily, fine, thick, straight, wavy, curly, coily
Dermatologically tested
Vegan / Formulated without animal derived ingredients
Colour safe
Committed to no animal testing**
*when used as part of the ULTIMATE REPAIR routine
**Wella company is a member in International Collaboration on Cosmetics Safety
Haircare Benefits
Formulated with Metal Purifier technology to purify and detox hair from metals
Gently prepares hair for further repair treatment and care routine
Formulation Highlights
Patented technology* with AHA and Omega-9 to strengthen and rebuild the hair inside and out
Lightweight cream formula for luxurious foaming—lavish texture and luxurious scent
For all hair types and textures: medium, oily, fine, thick, straight, wavy, curly, coily
Dermatologically tested
Vegan / Formulated without animal derived ingredients
Colour safe
Committed to no animal testing**
*when used as part of the ULTIMATE REPAIR routine
**Wella company is a member in International Collaboration on Cosmetics Safety
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